PolBajt

CRM: Customer Relationship Management
is a software monitoring and registering the relationships between companies and their clients.

Created for all companies asking themselves the following questions:
- Are our customers satisfied with our products and services?
- If not: Is something going wrong, say in the production process, resulting in discontentedness of our customers?
- How efficient do we work?

Mutual Satisfaction and Efficiency
The CRM is very useful to determine sales activities over a long period of time, and to determine how efficient the activities of selling agents have been. Additionally, it gives a very wide view of how the negotiations with clients have been. (When and where the negotiations took place is one of the tools of this IT program.)

Good to know
The CRM Software has many potential uses and can deliver lots of useful information about your clients. Below some few examples:

- Registering the customer's preferences
- Monitoring of selling activities
- Telemarketing Support
- Help Desk for support on post-selling activities
- Financial Information of clients
- Contracts
- Bestseller products